Eco-Craft E-Commerce · Upcycled Architectural Teak

Mosaikayu is an upcycling brand specializing in converting reclaimed teak wood waste into luxury architectural wall decorations, wooden mosaic panels, and custom interior ceiling finishes.

Executive Summary

Engineered the digital portfolio and product showcase website for Mosaikayu (mosaikayu.com). The goal was to establish a refined online catalog that highlights the natural beauty and sustainable craftsmanship of upcycled wood, while streamlining direct inquiries from architects, interior designers, and homeowners.

Challenges & Strategy

Leveraged established brand assets and authentic workshop photography, placing heavy emphasis on editorial typography, grid aesthetics, and frictionless transactional communication.

• Visual Portfolio & Product Showcase: Designed a visual-first catalog layout highlighting textured wood finishes, material origins, and finished installation showcases.
• Custom WhatsApp Commerce Integration: Developed a custom WhatsApp communication pipeline, allowing prospective buyers and B2B contractors to consult and place custom orders with producers in a single click.
• Rapid Delivery: Completed the entire website design, copy adaptation, and responsive mobile optimization in one week.

Key Outputs & Results

• Transformed a traditional craft workshop into a digitally-enabled sustainable luxury brand.
• Enabled direct conversational sales pipelines through WhatsApp, eliminating intermediary barriers for bespoke architectural commissions.